Projects

Things I've built & explored

A working archive — products shipped, case studies, and market experiments across AI, security, fintech, media-tech, and blockchain.

active

Auspicia

Spiritual-wellness platform blending Vastu, Feng Shui, and astrology — with a prompt-intelligence module that turns ancient frameworks into personalized, explainable guidance.
AIwellnessproduct
active

Shawt

An Inshorts-style short-form news aggregator built for the Indian market — fast, opinionated, mobile-first reading with an AI summarization pipeline behind it.
media-techmobileAI
active

Sentinel

Passwordless identity and access governance — passkeys, CIAM, and policy controls designed so security teams get governance without users feeling the friction.
securityidentityCIAM
archived

Auspicia homes

A real-estate venture concept captured in the Auspicia whitepaper, exploring auspicious, well-designed homes.
real-estateventuresproduct
archived

Billing validation tools (Advance macro based)

An advanced Excel-based bill validation tool built at EY for telecom operators, ingesting data from multiple sources to generate executive summaries and actionable dashboards.
exceltelecomanalytics
archived

Blockchain Projects

A series of award-winning hackathon builds, including winners at EthGlobal SF, NY, Waterloo, and EthDenver.
blockchainweb3hackathons
archived

Cohort data analysis (LTV - CAC) - SaaS

A data analytics exercise working through a SaaS cohort problem set on lifetime value versus customer acquisition cost.
data analysissaasanalytics
archived

Disruption strategy for a travel e-sim - Telecom

A 10X growth strategy to scale users for Getnomad.app, an international e-sim and customer app in the travel telecom space.
strategytelecomgrowth
archived

Gem hunting focused Investing platform for Crypto (Near)

Tokenshoken — a platform that helps niche-ecosystem followers discover new crypto projects before they get listed and ride the wave.
cryptoinvestingproduct
archived

Health-centric media streaming platform

Designed and delivered the front end and back end of a health-centric media streaming platform for a client, spanning web and mobile.
producthealthstreaming
archived

KAPPDE/CUPDEY

First venture, a techno-apparel brand that sold over 5000 pieces and represented India at Creative Business Cup 2017 in Copenhagen. Closed in 2017.
venturesfashion-techstartup
archived

New market - Acquisition strategy for ed-tech

Designed a market entry and customer acquisition strategy for the ed-tech space.
strategyed-techgrowth
archived

New market launch - Travel tech

A market-entry case for a travel-tech company that earned an offer to manage the China market as a Shanghai-based category manager.
strategytravel-techmarket-entry
archived

Social Behavior Change

A social behavior change communication strategy for Tata Trusts on springshed management, deployed across 134+ Himalayan villages and later Nagaland.
social-impactstrategycommunication
archived

Wlcro Finance (Wlcro.com)

A finance product built under the Wlcro brand (wlcro.com).
financefintechproduct